See demonstrable results with direct marketing.


The reasons

Key benefits of direct marketing.

Extreme precision

We leverage 30+ years of direct marketing expertise to execute omni-channel campaigns that win at the household level.

Tangible engagement

Our direct marketing leaves an impression in the minds of customers and keeps your business relevant long after initial contact.

Total customization

From tailored postcards to personalized emails, direct marketing is flexible and adaptable to fit your brand’s strategy.

The brands

Clients with next-level direct marketing.

900+ data
segmentations

3M+ mailers
sent in 2024

Our services

Direct marketing that reaches audiences wherever they are.

Campaign planning

Creative + production

Data management

Reporting + optimization

Specialized strategies for specific goals.

We’ll develop a comprehensive strategy that leverages the unique strengths of direct mail to connect with your audience. Trust our team to find solutions that align with your brand’s voice and industry best practices.

  • Goal definition
  • Target audience identification
  • Budget setting
  • Timeline establishment
  • Testing recommendations

Printing, processing, and everything else.

Our creative marketing agency team knows what makes direct mail stand out. Through compelling messaging, eye-catching design, and creative printing and processing, we’ll handle the nitty gritty of your direct mail tactics from conception to delivery.

  • Design
  • Copywriting
  • Materials production
  • Addressing and sending
  • Quality control

Exceptional efficiency through streamlined workflows.

Direct marketing goes out — data comes in. We’ll gather it all into accessible platforms for easy perusal and analysis, plus get all your digital ducks in a row for day-to-day efficiency and long-term brand growth.

  • Data collection and organization
  • Data hygiene enforcement
  • Sourcing and segmentation

Accuracy and agility through analysis.

Even the greatest campaigns can be optimized. We’ll gather key data and analyze it to find new ways to improve, adapt, and ensure every successive message is maximally effective.

  • Metrics analysis
  • Workflow optimization
  • Post-campaign strategy meetings
  • Ongoing adjustments and refinements

Campaign planning

Specialized strategies for specific goals.

We’ll develop a comprehensive strategy that leverages the unique strengths of direct mail to connect with your audience. Trust our team to find solutions that align with your brand’s voice and industry best practices.

  • Goal definition
  • Target audience identification
  • Budget setting
  • Timeline establishment
  • Testing recommendations

Creative + production

Printing, processing, and everything else.

Our creative marketing agency team knows what makes direct mail stand out. Through compelling messaging, eye-catching design, and creative printing and processing, we’ll handle the nitty gritty of your direct mail tactics from conception to delivery.

  • Design
  • Copywriting
  • Materials production
  • Addressing and sending
  • Quality control

Data management

Exceptional efficiency through streamlined workflows.

Direct marketing goes out — data comes in. We’ll gather it all into accessible platforms for easy perusal and analysis, plus get all your digital ducks in a row for day-to-day efficiency and long-term brand growth.

  • Data collection and organization
  • Data hygiene enforcement
  • Sourcing and segmentation

Reporting + optimization

Accuracy and agility through analysis.

Even the greatest campaigns can be optimized. We’ll gather key data and analyze it to find new ways to improve, adapt, and ensure every successive message is maximally effective.

  • Metrics analysis
  • Workflow optimization
  • Post-campaign strategy meetings
  • Ongoing adjustments and refinements

The philosophy

Inspire trust and drive audience action with what you bring to the table (or the mailbox). Home in on your ideal audience, craft personalized messages, and build real relationships that last.

Sara and Brandon smiling

The options

Tactics that drive results from engagement to conversions.

Direct mail

Phone

Email

1:1 Digital media

Messages your audience can’t wait to open.

From postcards that pop to thoughtful letters packaged in beautiful custom envelopes, we create direct mail tactics that pique interest and drive traffic to brick-and-mortar stores and websites alike.

  • Postcards
  • Letters and envelopes
  • Unique printing formats (e.g., tear-off cards)

Tactics that won’t be left on read.

Phone-based direct marketing keeps you connected with your audience, even when they’re on the go. Reminders, personalized offers, surveys — there’s no limit to how we can help you communicate and convert over the phone.

  • Short message service (SMS)
  • Person to person (P2P)
  • Messaging via phone (MVP)

Click-worthy emails crafted to convert.

With engaging subject lines and messages that resonate, our email marketing tactics are effective tools to draw new prospects to your site and bring previous customers back again and again.

  • Mass email sends
  • Email automation

Personalized tactics for particular audiences.

We use the power and precision of digital media to deliver potent messages to audiences at the perfect times, sparking trust in your brand and expanding awareness of your business’s unique value.

  • Audience segmentation
  • Multi-channel activation
  • Retargeting

Direct mail

Messages your audience can’t wait to open.

From postcards that pop to thoughtful letters packaged in beautiful custom envelopes, we create direct mail tactics that pique interest and drive traffic to brick-and-mortar stores and websites alike.

  • Postcards
  • Letters and envelopes
  • Unique printing formats (e.g., tear-off cards)

Phone

Tactics that won’t be left on read.

Phone-based direct marketing keeps you connected with your audience, even when they’re on the go. Reminders, personalized offers, surveys — there’s no limit to how we can help you communicate and convert over the phone.

  • Short message service (SMS)
  • Person to person (P2P)
  • Messaging via phone (MVP)

Email

Click-worthy emails crafted to convert.

With engaging subject lines and messages that resonate, our email marketing tactics are effective tools to draw new prospects to your site and bring previous customers back again and again.

  • Mass email sends
  • Email automation

1:1 Digital media

Personalized tactics for particular audiences.

We use the power and precision of digital media to deliver potent messages to audiences at the perfect times, sparking trust in your brand and expanding awareness of your business’s unique value.

  • Audience segmentation
  • Multi-channel activation
  • Retargeting

The kudos

This is why we love our jobs.

We appreciate feedback that’s as direct and meaningful as our best-performing campaigns. See what our previous clients have said about our direct marketing work.

Get started

“With Infinity’s help, we launched an effective hyperlocal campaign that drove lots of web traffic and expanded our reach in our community. They’re professional and get real results; in other words, the perfect partners for our team.”

Phil Stauskas, Director of Marketing

“Infinity was instrumental in helping our direct mail program evolve to become more efficient and effective at achieving vital KPIs. Their creativity empowered us to try new things, and they combined that flexibility with a deep understanding of our target audience to deliver excellent results.”

2024 Direct Mail Campaign, SVP of Marketing and Customer Acquisition

The crew

Meet your direct marketing team.

Bo smiling and shaking hands

Contact

Be direct with your marketing.

We create direct marketing tactics that connect with customers and inspire growth in brands just like yours. Let’s talk.