Infinity Marketing, a fully integrated marketing firm, is proud to add Bitwise Asset Management to its growing client roster. The agency built and launched a new website in 2021 for the world’s largest crypto index fund manager and is continuously optimizing to improve user experience.
“Our goal was to find a strong marketing agency to develop the company’s website in a way that was easy for our investors to use,” said Dom D’Alessandro, Head of Marketing Operations and Analytics for Bitwise. “We are excited to be working with Infinity and trust that their team of experts will continue to enhance our website to serve as a functional hub for our growing following of crypto investors.”
Infinity is supporting Bitwise through the development of their website, optimizing it to be intuitive and easy to navigate. Through this project, the agency will help Bitwise bring its brand message to potential customers through a streamlined experience that highlights everything from the company’s growing suite of crypto funds to its seasoned leadership team.
“We are looking forward to working with Bitwise and gaining insight into this growing market segment,” said Haley Bennett, Web Project Lead. “It’s exciting to collaborate with their knowledgeable team and optimize their website to meet the needs of a leader in the ever-changing crypto industry.”
Based in San Francisco, Bitwise is one of the largest and fastest-growing crypto asset managers. As of December 31, 2021, Bitwise managed more than $1.3 billion across an expanding suite of investment solutions. The firm is known for managing the world’s largest crypto index fund (OTCQX: BITW) and pioneering products spanning Bitcoin, Ethereum, DeFi, and crypto-focused equity indexes. Bitwise focuses on partnering with financial advisors and investment professionals to provide quality education and research. The team at Bitwise combines expertise in technology with decades of experience in traditional asset management and indexing, coming from firms including BlackRock, Blackstone, Meta, and Google, as well as the U.S. Attorney’s Office. Bitwise is backed by leading institutional investors and asset management executives, and has been profiled in Institutional Investor, CNBC, Barron’s, Bloomberg, and The Wall Street Journal.
About Infinity Marketing
Founded in 1993 and located in Greenville, S.C., Infinity Marketing is an integrated marketing agency. The firm offers a wide range of services including content strategy, digital, social, and traditional media, analytics, influencer programs, creative and branding, SEM, SEO, and web development. For more information on Infinity Marketing, please visit our LinkedIn page or follow us on Twitter @InfinityMktSC.