Infinity Marketing, a full-service marketing agency in the Upstate, is proud to announce Darian Villalobos’ recent promotion from Media Coordinator to Assistant Media Buyer, further bolstering the department’s offerings and capabilities.
“Achiever, discipline, consistency—these are just a few of the outstanding strengths that describe Darian’s work ethic as she collaborates with one of our agency’s largest clients, handling the demanding workload with a can-do spirit that is motivating to all,” said Thomas Broadus, Director of Digital Strategy at Infinity Marketing. “This promotion is incredibly well deserved, and we know it is only one step on a road of incredible things to come from her.”
As an Assistant Media Buyer, Villalobos will focus on providing support to achieve clients’ goals with strategic media plan development and research, campaign monitoring, stewardship, and issue resolution. She will effectively optimize and report on campaigns through various platforms, such as Facebook, Google AdWords, and The Trade Desk.
Villalobos has expanded her capabilities and responsibilities from her previous position as Media Coordinator; her duties primarily consisted of supporting the department through specialized research and reporting. She is a graduate of Duquesne University in Pittsburgh, Pennsylvania, where she earned a Bachelor of Arts in integrated marketing communications as well as a minor in business management.
Infinity Marketing continues to advance in media tactics through the promotion of key team members who are adaptable and skilled in the ever-changing industry landscape.