Infinity Marketing, a full-service marketing agency in the Upstate, welcomes Crossroads and ARS Treatment Centers as new clients in the healthcare vertical. Infinity will provide integrated marketing services to support the treatment centers as they continue to expand into new markets.
“The misuse of opioids is a public health emergency. We are growing at an exponential rate to support people struggling with opioid dependence,” said Tripp Wylie, Special Projects Coordinator and Strategist at Crossroads Treatment Centers. “We needed an integrated partner with the same passion and sense of urgency.”
Infinity is providing strategic leadership, digital media placement, and creative services for both brands. For ARS Treatment Centers, the agency is overseeing organic social media management, website health, and analytics.
“It’s exciting to support brands who are committed to addressing this health crisis and helping guide people toward the first step in getting their life back,” said Jane Hall, Vice President of Strategy and Integration. “Infinity is proud to be providing smart marketing solutions for Crossroads and ARS.”
The first campaign goal is to promote grand opening events for locations in New Jersey and Virginia, as ARS has committed to opening several new treatment centers in the remainder of 2019. The second campaign focuses on recruitment of physicians and nurse practitioners to fulfill staffing needs as these additional facilities.