Refreshing eye doctors’ site for higher performance.
Jervey Eye Group
- Web
- Brand Strategy
- Creative
- Media
- Paid Media
- Photography + Videography
- Site Refresh + Optimization
- UI/UX Design
Industry
Healthcare
Goals
- Increase conversions
- Improve brand representation
- Enhance UX
Challenge
Jervey Eye Group — a leading eye care provider in Upstate SC — was looking for opportunities to elevate their website performance and drive conversions from mobile visitors.
- Wanted to boost mobile user conversions
- Several areas for impactful UX optimizations
- Chance to highlight brand value on their website
Solution
We refreshed Jervey’s website to create a mobile-friendly, brand-aligned experience, enhancing both the site’s visual aesthetic and its overarching UX.
- Updated site visuals with new photos + videography
- Improved mobile layout and accessibility
- Distributed paid media marketing to drive new traffic
Results
Jervey’s website became an impactful extension of their brand and an accurate reflection of the value they offered to patients. Over the next year, the site saw consistent improvements in terms of growth and engagement, especially among mobile visitors.
+18%
total + new users
+5,249%
site events triggered
Nearly +100%
“Request an Appointment” mobile clicks
Related performance snapshots
